A BCE's stable of sponsored players grows, Ronnie O' Sullivan's reputation continues to flourish and is now one of the biggest draws in the game of snooker. Since the age of 10 when Ronnie knocked in his first century break, his genius has become increasingly apparent for evryone around him to see. He turned professional at the tender age of 16 and made history when at 17 he became the youngest player ever to win a world-ranking event, capturing the 1993 UK championship by defeatinng Stephen Hendry 10-6 in the final.Ronnie soon became known as a great entertainer at the snooker table. He made his first maximum break in competition at the age of 15 in the English Amateur Championships.he has compiled four maximum breaks as a pro, including the fastest on record of just 5 minutes 20 seconds in the 1997 World Championships, and so earning himself £165,000. Ronnie enjoys playing left handed in competitions whenever the urge takes him and much to the annoyance of his opponents. He has even made century breaks playing with his opposite hand! Ronnie O'Sullivan is today one of the world's most exciting playeers to watch at the snooker table and his exhibitions - guaranteed to pack the house out - are second to none.

Jimmy White, the People's Champion, is still the biggest box office draw in snooker. From his early days playing snooker in and around South London, to his rise to fame in the early eighties, Jimmy White has certainly played his part in making snooker popular throughout the world. Not since Alex Higgins had people witnessed such genius on a snooker table. Crowds could only watch in disbelief at the shots he could make. In one exibition match he made two consecutive 147 breaks! During Jimmy White's career he has won nine ranking events and numerous other titles. He remains in the top 16 for yet another season and, in reaching a ranking event final and semi-final last season, he has proved he is still a force to be reckoned with.

BCE's sponsored player for American pool is German World Champion, Oliver Ortmann. Oliver has been Europe's most successful pool player since the early 1990s. In his career to date he has captured more than 250 tournament wins at all levels, from junior through to national, European and World titles. Having turned professional in 1989, Oliverwon his first U.S. open title later the same year. This was the breakthrough he needed to compete and win at the very highest level. Again in 1993 he won the U.S. Open and in 1995 he reached the pinnacle of his career by beating Dallas West 11-9 in the final of the World Championships. This was the first time ever a European player had been crowned World 9 Ball Champion. Oliver Ortmann, World Champion pool player, is truly a champion among champions in the BCE team.

New to the BCE team of sponsored player is 1998 World Carom Champion, Dani Sanchez. Dani first started playing carom in the early eighties when he was eight years old. He quickly learned the strategies and diamond system involved and within two years was winning local tounaments. Dani tried other cue sports such as 9 ball and snooker but his true ability is shown on the crom table, where he earned the name 'matador' for the way in whhich he disposes of his opponents without mercy. in his career so far he has won 32 national titles, 2 European titles, 3 World Cup events, the 1998 World Championship and a gold medal at the 2001 Akita World Games. Bce are proud to have Dani Sanchez as their exclusive player for carom products.

Hong Kong's Marco Fu is rewriting the snooker record books in record quick time. Already last season, Marco became the first player to record a 147 maximum break in the Regal Masters. The clearance, which took just over elevn minutes to complete, was his first competitive maximum. A phenomenal sprint up the world rankings in his short career has seen Marco established in the top 16 after just two years, having jumped from 377 to 35 in his full season. marco's snooker fairystyle began at the IBSF Under-21 Championships in Ireland in 1997. On his way to winning the title, he made six century breaks. he went on later in the year to lift the world amateur crown, defeting Stuart Bingham in the final 11-10. In Marco's first professional season in 1998 he made an immediate impact by reaching the final of the Grand Prix. He has since consistently reached quarter and semi-finals and will surely win a mojor title in the not too distant future.